The ICS-X7HD is a mechless (CD-less) Bluetooth AV receiver that has built in HD Radio and audio streaming. It also has Aha Radio by Harman (Harman International Industries Inc., NYSE:HAR) that gives the user access to tens of thousands of audio stations that can be controlled on the car radio’s touch screen. Aha stations include Internet radio, news, social media, podcasts, audio books, apps and live weather.
Aha has the potential to dominate the content system of new vehicles. Now it just has to wait.
If content is King, Aha, with over 30,000 choices is definitely in the royal family.
Optional is an Aha-integrated audio setup that uses your phone to connect to internet radio—Scion has its own station—and access location-based apps like Yelp.
First came a radio in your dashboard, and then came … well, that was about it, bar a possible USB slot or a fancy iPod dock. Radio, however, no longer means just Classic FM and a crackly MW stations with the arrival of Aha by Harman's web-based text-to-speech concierge service.
This leaves a wide gap for the likes of Pandora, Aha radio, Slacker, and Spotify to fill…If you think that the competition issue is relegated to the world of software, apps, and programming think again. Aha Radio is an arm of OEM hardware supplier Harman (HAR). Aha is an aggregator of content and a platform creator. Aha has deals in place with a dozen automakers and brings a wealth of content including Slacker, NPR, etc. The Aha advantage is that through its parent company, it is already getting into the dashboard with ease, and is easy to use.
Harman International Industries Inc. (NYSE:HAR) said it will offer upgrade radio services for its 15 million OEM radios currently in cars on the road.
The company said it will offer 4G LTE connected head unit upgrades for radios in existing cars. It will also provide some cloud based services such as Aha Radio for older radios. And it will also offer customer relationship management services.
The connected car, once a concept, is now a reality and one that offers significant promise for the audience growth to online stations. One company that’s really driving the integration between your car and connectivity is Aha Radio.
The days of finding an address on the Web and typing it into a GPS unit are ending. Porsche's new Harman Aha Web search technology streamlines the process and lets you type your destination directly into the vehicle's interactive dashboard instead of fumbling around for your smartphone.
The CD player is 30 years old. Thanks to all the announcements at CES 2013 this week, the end is nigh for the in-car CD player, in another, say, decade. Aha, Pandora, MOG, and Shazam are popping up and offering alternatives to the USB-connected music player, broadcast radio, and the CD player.